{"id":639,"date":"2019-10-15T22:58:55","date_gmt":"2019-10-16T03:58:55","guid":{"rendered":"http:\/\/www.gnosisxxi.mx\/?p=639"},"modified":"2026-04-16T00:13:53","modified_gmt":"2026-04-16T06:13:53","slug":"innovacion-o-no","status":"publish","type":"post","link":"https:\/\/www.gnosisxxi.mx\/es\/innovacion-o-no\/","title":{"rendered":"\u00bfInnovaci\u00f3n o no?"},"content":{"rendered":"<p>Hace algunos a\u00f1os realizamos un proyecto para una empresa de artesan\u00edas que estaba comenzando a exportar a USA. Ten\u00edamos que resolver un problema que se les estaba presentando para poder exportar al mercado de dise\u00f1adores: entregar piezas de acuerdo a los colores que les solicitaban sin dejar de ser artesan\u00eda&#8230;<\/p>\n<p>Un aspecto que hace a la artesan\u00eda \u00fanica es que las piezas nunca son iguales unas con otras, a menos que la tecnolog\u00eda se integre en alg\u00fan proceso de la producci\u00f3n, en donde la artesan\u00eda va abandonando su valor como tal.<\/p>\n<p>En este caso, la restricci\u00f3n es que no pod\u00eda dejarse de hacer ning\u00fan proceso manual del artesano, pero resolver que entregaran las piezas con el numero de color de acuerdo al pantone. Menudo conflicto. Comenzamos por investigar como hac\u00edan las mezclas los artesanos y de donde sacaban los pigmentos. Oh sorpresa, los pigmentos son totalmente naturales extra\u00eddos muchos de ellos de la propia tierra de la zona. La mayor\u00eda de sus artesan\u00edas eran color rojizo de diferentes tonalidades: cer\u00e1mica may\u00f3lica. As\u00ed que nuestra misi\u00f3n era lograr unificarlo sin perder su propiedad artesanal en la elaboraci\u00f3n del pigmento. Es importante mencionar que en la zona el pigmento rojo sale de la cochinilla, as\u00ed que en la temporada en la que hay m\u00e1s cochinilla el pigmento es m\u00e1s intenso, y en otras temporadas, es menos intenso, de ah\u00ed que nunca sean iguales.<\/p>\n<p>Como lo hubieras hecho t\u00fa?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hace algunos a\u00f1os realizamos un proyecto para una empresa de artesan\u00edas que estaba comenzando a exportar a USA. Ten\u00edamos que resolver un problema que se les estaba presentando para poder exportar al mercado de dise\u00f1adores: entregar piezas de acuerdo a los colores que les solicitaban sin dejar de ser artesan\u00eda&#8230; Un aspecto que hace a [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-639","post","type-post","status-publish","format-standard","hentry","category-innovacion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfInnovaci\u00f3n o no? - Gnosis XXI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gnosisxxi.mx\/es\/innovacion-o-no\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfInnovaci\u00f3n o no? - Gnosis XXI\" \/>\n<meta property=\"og:description\" content=\"Hace algunos a\u00f1os realizamos un proyecto para una empresa de artesan\u00edas que estaba comenzando a exportar a USA. 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